INTERNAL MARKETING EVENTS
COTY In-store Customer Experience
Agency: Leon Events Designer (FR)
Venue: El Higuerón Resort Hotel, Malaga
COTY is the home to over 50 world leading skin care and fragrance brands and as part of its internal sales conference in 2022 wished to create a Customer Experience and meeting area for its employees.
Working with COTY’s own plans and designs for 150m² space and coordinating with local partners that included metalworkers, carpenters and printers Expo Imagen delivered and installed the project on-time and on-budget.
Project Summary:
Build out & Decorate space
150m² raised flooring with carpet finish
Design & Construction of self-standing circular structure combining aluminium post, curved Plexiglas and vinyl covered wooden backwall
Construction of product display area with custom display cabinets with Bematrix frame structure incorporating LED screens
Custom made NEON lighting rings in both spaces
6m plexiglass backwall with corresponding backlit counter
Product display pedestals with LED lighting
Bematrix backwalls with cloth printing
Meeting room area furniture & presentation TV